"pidan" Becomes the Official Charity Partner of SIFF

Pidan, a brand specializing in creating products for cats, has entered into a charity partnership with the 25th Shanghai International Film Festival (SIFF) to launch the pidan x SIFF 25th co-branded pet collar. For every 80 co-branded products sold, the two parties will donate one upgraded Igloo Cat Litter Box to be dropped off at major universities in Shanghai, so as to provide a shelter for stray cats through this charity partnership.

Since its inception, pidan has been committed to the combination of beauty and quality and has won more than ten world-class design awards (e.g., the Red Dot Design Award and the iF International Design Award and, etc.) for its products and packaging design.

IF DESIGN AWARD 2023 for pidan's packaging design of the complete pet staple food range

GOOD DESIGN AWARD 2022 for pidan Cat’s Temporary House -Pet Backpack

Red Dot Design Award 2016 for pidan Igloo Cat Litter Box

Continuing its exploration of the human-cat relationship, pidan's first branded short film, A SHORT STORY, co-produced with director Bi Gan in April 2022, was selected for the Palme d’Or in the Short Film Competition at the 75th Cannes Film Festival.