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To cultivate the growth of new cultural strength, the 25th SIFF introduced an innovative event under SIFF MARKET - SIFF VISION LAB. This initiative has received academic support from the Future Image Research Center of the School of Theater, Film and Television, Communication University of China, to fully showcase how the integration of virtual reality (VR), augmented reality (AR), film and TV equipment, and various artistic disciplines such as film, drama, etc. has notably led the digital film industry and influenced the general public.